PPC management for small businesses
Turn ad clicks into paying customers
A profit-focused PPC marketing agency for small business — and the best PPC agency for tracking every dollar
Stop guessing with your ad budget. We run profit-focused Google and Meta campaigns where every dollar is tracked to a lead — not a vanity click.
The problem
Burning ad budget on clicks that never convert
Ads that get clicks but no customers are just expensive. Profitable PPC means tracking every dollar to a real lead — and cutting what doesn't pay.
Money down the drain 😮💨
Spending more, learning nothing.
Every dollar accountable 🚀
Tracked, optimised, profitable.
Everything your PPC needs, in one place
Pick the piece you need, or let us run your whole paid strategy end to end.
Google Ads
Search campaigns that catch customers at the exact moment they're looking to buy.
Meta & Social Ads
Facebook, Instagram and TikTok ads that put your offer in front of the right buyers.
Landing Pages
High-converting pages built to turn your paid clicks into actual enquiries and sales.
Conversion Tracking
Proper tracking so you see exactly which ads bring leads and revenue — not just clicks.
Remarketing
Win back visitors who didn't convert the first time with smart, cost-effective retargeting.
E-commerce Ads
Shopping and product ads that get your store in front of ready-to-buy shoppers.
The PPC jargon, decoded
No confusing acronyms. Here's what the terms actually mean for your budget:
CPC
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CPC
Cost per click — what you pay each time someone clicks your ad. Lower CPC means more clicks for the same budget.
ROAS
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ROAS
Return on ad spend — revenue earned for every dollar spent on ads. The single most important PPC number.
Conversion
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Conversion
When a click becomes a real action — a call, form fill or sale. The thing we optimise every campaign toward.
Remarketing
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Remarketing
Showing ads to people who already visited your site. Cheap, high-converting, and easy to forget.
Quality Score
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Quality Score
Google's rating of how relevant your ad and page are. Higher scores mean cheaper clicks and better positions.
A/B Testing
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A/B Testing
Running two versions of an ad to see which wins — so budget always flows to what performs best.
How we work
Our PPC process, minus the guesswork
Audit
We review your goals, market and any existing ad accounts to find the quickest wins.
Build
We set up tightly-targeted campaigns, keywords, ads and conversion tracking from scratch.
Launch & Optimise
Campaigns go live and we tune bids, audiences and creative to drive cost down.
Scale
Once it's profitable, we scale spend on what works and report on every lead.
Good questions
PPC, answered simply
It depends on your ad spend and how many channels you're running (Google, Meta, or both). We build affordable, flexible management packages for small businesses and tell you upfront exactly what's included — no lock-in surprises, and your ad budget always stays your own.
It depends where your customers are searching and scrolling. Google Ads capture people actively looking to buy; Meta ads build demand and retarget. We start where your budget will bring the best return rather than spreading it thin across every channel.
Yes — ad copy, creative, targeting, and high-converting landing pages are all part of what we do. You approve; we build and manage everything.
Faster than SEO — ads can drive leads within days of launch. The first few weeks are about gathering data and optimising; performance and cost-efficiency improve from there.
Completely. You keep ownership of your ad accounts and get clear reporting on spend, clicks, leads and cost per result — no black boxes.
Ready to make every ad dollar count?
Tell us about your business and get a free, no-pressure PPC quote within one working day.
Get my free quote →